VonTurtle Branding

I designed the logo for VonTurtle, a children's clothing brand. 

This logo was made in Adobe Illustrator. 

When designing the logo, I took inspiration from royal crests and high end clothing brands, particularly Hermes, Prada, Versace, and Burberry. I wanted to create a design that mimicked the pomp of those logos and crests but were silly and childlike, so I replaced horses and lions with turtles.